Banning political ads on social media is a technological solution to a political problem
While some regulation is indeed desirable, it is important to ensure that we do not cede control over our democratic processes to private platforms.
The central problem at the heart of all electoral politics is the challenge of mass communication. Social media offers the ability to communicate with the masses with a hitherto impossible specificity. This has thrown up hotly-contested issues, especially after Russian interference in the 2016 US presidential election.
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