Convenience, Jobs, and Growth in Viet Nam © 2026 The World Bank Group,

Convenience, Jobs, and Growth in Viet Nam The World Bank Group’s investment through IFC is reshaping the retail grocery market, creating jobs, and meeting consumers’ growing demand for food safety in the country. On a busy street in Ho Chi Minh City, a glass door chimes as Truong Thi Thu Thoa steps into a convenience store. But this isn’t just any corner shop—and Thoa is not just any customer. She is an Operations Manager at GS25 Vietnam, a popular Korean convenience store brand operated in partnership with SonKim Retail, overseeing 91 outlets of a fast-growing retail chain offering fresh food, noodle bowls, and aisles of snacks. https://www.ifc.org/en/stories/2026/convenience-jobs-and-growth-in-viet-nam © 2026 The World Bank Group,